Private Sector Expertise

Investment Consulting: Attract funds to your business

Our company provides a complete range of services in the field of investment consulting starting with strategy formulation, simple business plan preparation up to the fund attraction and whole investment plan development and management. Our services are designed to help your company meet its investment challenges in a rapidly changing global economy and can have a tremendous effect on the success of your business. find out more...

Marketing Consulting: Expand your markets and increase your profits

Every product, service, and company has unrealized sales and profit potential. Market research and a well designed marketing strategy can enable company to realize its potential in a full measure.
VGM Partners offers marketing consulting services which can expand your markets, significantly increase your product sales volume, customer base and customer satisfaction and improve your corporate image thus increasing company’s profitability. Our company is deeply engaged in marketing audit, research and analysis of the product market, consumer attitude and behavior, present or potential performance of a product on the market, marketing strategy development and implementation.
VGM Partners uses a collaborative approach, working with clients to find individual solutions for each company. find out more...

Management Consulting: Grow with the developed management system

Today Companies face a myriad of complex business challenges. To help navigate through these challenges, VGM Partners business consultants provide a comprehensive range of management services in the areas of diagnostic, strategy, operations, human resources and information security. Management consulting refers to both the practice of helping companies to improve performance through analysis of existing business problems and development of future plans. find out more...

Corporate Governance: Minimize transaction and agency costs within a firm

To take advantage of technological progress and scale economies, modern corporations take the form of large organizations requiring heavy capital investment. The amount of capital required often can be raised only by pooling the savings of a multitude of investors, who must rely on others to manage their investments and run the enterprise. The institutions that support and underlie that reliance by investors constitute the system of corporate governance.
VGM Partners basic position on corporate governance is to develop managerial framework and internal control system that can take the necessary measures to realize highly efficient management with the aim of continuously increasing corporate value.
We consider corporate governance to be one of our most important managerial tasks.
VGM Partners offers a complete package of corporate governance consulting which will become one of the major advantages of your company. find out more…

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Successful Private Sector Assignments

EBRD BAS Program for Armenia, Square One Ltd – Introduction of Balanced Scorecards Strategic Management, 2009

Within the project strategic management consultancy for the company was done. After deep diagnosis of the company’s goals, strategic plans, business operations as well as organizational structure we have rethought of the company’s strategy and draw business processes accordingly. Based on performed analysis Balanced Scorecards system was developed for the firm and appropriate software was elaborated. This was one of first strategy management projects in Armenia.

We have prepared complex management consulting assignment in almost all departments of the organization. Difficult tasks of regulating of process flows and setting up KPI’s in an architectural and design firm were performed. We have substantially strengthened capacities of marketing department as well as introduced updated motivation and remuneration scheme. Long term goals and targets of the company were revised as well.    

Being a regional producer of crispy bread grains, potato chips, dried fruit and vegetable and marinades Dalarik Ltd. intended to apply for development loan aiming at expansion into tomato paste production and export to overseas (mainly CIS) countries. Thus VGM Partners carried out an in-deep feasibility study that comprised of market survey and financial analysis. Using the experience of established Armenian tomato producers as well as overseas competitors occupying the same subsector we developed financial plan for the next 3-5 years which have been based on market analysis and proposed export marketing plan. The company is now exporting its production to two known distribution chances in Moscow as well as got high penetration of its brand in the Moscow market.

At the 1st Phase very intimate and close work was undertaken together with NA Soft in order to comply company profile. In this stage was also conducted market analysis in order to find out main trends of Global outsourcing market and draw opportunities for NA Soft. During the 2nd Phase base upon the market analysis huge emphasis putted on promotion strategy development and on complying a list of potential partners for NA Soft. As a result the company now has several big contracts from Silicon Valley, San Francisco, USA.

VGM Partners helped the client, Sima Tours, to develop a good marketing strategy to help them expand their customer base in two European markets of Germany and Italy.VGM Partners also helped the client to develop and test a well-designed marketing communications plan.

ITC’s main goal was to find potential investors or strategic partners who would help the company expand its market share and customer base by enlarging Engineering and Intellectual Property departments and fully realizing their potentials. We helped the company to prepare a business plan and a presentation for the ArmTech Investment Road show in San Francisco, CA, USA.

Within the framework of the contract company’s promotion and branding policy was elaborated. NATK Ltd specialized in development of e-payment and other e-commerce solutions. Company aimed to expand product development as well as finished product export activities. For the implementation of stated goals we have implemented thought market analysis of the selected countries, elaborated strategies for the market penetration as well as prepared presentation materials.  

VGM Partners helped the client, ELITAR, to work up a product appropriate to Scandinavian market and also a well-designed promotion plan, with clear steps, which included the list of main marketing activities, which should be realized for the promotion of ELITAR and which enabled company to penetrate into Scandinavian market.

This company initiated a large investment plan for production of fruit purees and jams targeting both local and overseas markets. For that purpose they approached VGM Partners to develop a comprehensive marketing and financial plan. The selected team of consultants conducted a market survey using primary (local market) and secondary data (local and export markets). It was recommended to employ well-thought positioning for to-be-produced products putting special emphasis on unique flavor characteristics as well as product diversification (various types and packaging).

This project included several components: natural stone (travertine) quarrying, stone processing and manufacturing of various construction items and marketing in local and mainly export markets. It was proposed to acquire a commercial loan whereas the marketing side of the project had to be fulfilled mainly through exporting of goods. Installation of a up-to-date stone technology would allow to greatly decrease production cost yet to offer to company’s prospects a wide range of products that will fit different construction projects by volume and design. The use of more effective machinery also allowed diminishing transportation cost per item.

EBRD/BAS Program in Armenia, LER EKS Ltd - Ankasar molybdenum-copper deposit exploration and exploitation project, 2004  The feasibility study consisted of two parts, which could be determined as different studies themselves: exploration of the mine and the mine operation installation and extraction. This meant that the report of exploration was an asset itself and considered as a guarantee for financing of the project further implementation. We have addressed geological and technological/engineering parts of the project as well.

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Development Expertise
- agricultural sector
- financial sector
- public administration and finance
- urban and infrastructure development
- transport sector
- social, pensions and labor relations
- SME and regional development

Private Sector Expertise
- successful private sector assignments